5 Tips For Creating An SEO Editorial Calendar
A Goal Without A Plan Is Just A Wish. - Antoine de Saint-Exupery In my last blog about SEO & Planning, I promised to offer some tips on creating an SEO related Editorial calendar for your online...
View Article5 Reasons Your SEO May Not Be Working.
SEO changes daily. I’ve actually seen Google rankings change 5 times within one day. This constant state of flux can drive you insane if you are trying to get your business ranked. So, if you’ve been...
View ArticleAn SEO Reality Check.
I had a prospect ask me about SEO the other day on the phone. He was disheartened by the lack of results he had been getting from another Orlando SEO company and wanted to make a change. I of course...
View ArticleGoogle Goggles.
In any SEO campaign, there are trials and tribulations, wins, losses, agony, defeat, victory, etc.. So why do some SEO campaigns work and some fall flat? How is your competitor outranking you when...
View ArticleSEO Planning Checklist For 2013
It’s creeping up folks. After that last turkey sandwich gets wolfed down and the fat guy comes down the chimney, it’s 2013. Have you spent some time planning out your SEO action items for next year...
View ArticleSEO Tip: 3 Things You Need To Do After You Post That Blog.
To be truly successful with an SEO campaign, you need to be adding content to your web site frequently. Adding meat and potatoes to your web site entices Google to come back often to index your...
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The SEO Scrooge. When To Plan Your Holiday SEO Campaigns
We had the good fortune to speak with a prospect this week who was looking to get an SEO program running for the Holidays. Obviously, the end result was for her to gain some market share in a typically...
View ArticleTrue SEO: Who Are You Writing For?
Many are obsessed about cramming as many keywords, etc., into their content in order to boost their SEO efforts. The end result is oftentimes a seemingly worthless pile of words that no customer,...
View Article4 Things Your SEO Company Should Have Told You.
SEO is not easy. SEO in not getting any easier. SEO is constantly evolving, in fact, it’s getting to the point now where you can do the same search in Google almost daily and get a different set of...
View ArticleSEO Tip: Use Google News Alerts
Want to know how often and how quickly Google is indexing your web site content? Want to impress your boss with your blogging and social media skills? Want to quickly know if someone has been...
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A New SEO Trend : Taking Authorship.
Ever done a Google search and seen something like this? Not only does the image stand out in the organic search engine results pages (SERPS) but, it can instill confidence in the searcher by seeing a...
View ArticleWhen Shady SEO Tactics WILL Backfire.
We fielded a call today from a prospect leaving their current SEO company after only one month. They were baffled as to why their web rankings actually tanked and also, why their web site bounce rate...
View ArticleSEO Snake Oil | Matt Cutts From Google Lays It Down.
With so many SEO folks out there now, more and more people are falling for sleazy snake oil SEO salesman. Matt Cutts is the lead on Google’s anti-spam team, Matt lays it down about sleazy SEO types:...
View ArticleSEO & 2013 | 8 Critical SEO Factors To Pay Attention To.
SEO & How To Win In 2013, 8 Critical Factors. You’ve no doubt heard about all of the Google algorithm changes, penguins, pandas, anteaters, etc., (well, there was no anteater yet….) but there have...
View Article3 Common Blogging Mistakes.
Been Blogging? Not seeing results? Getting Frustrated? Feel like you’re wasting your time? You are not alone. I’ve heard frustration from so many prospects the second I bring up content creation....
View ArticleSEO Doesn’t Have An Autopilot Button.
SEO changes daily. SEO can change by the minute. Done right, SEO can yield your business leads, qualified applicants, exercise brilliant customer care / service, teach and endear your target audience...
View ArticleTrue SEO: 5 Tips For A Stronger User Experience
At its very core, SEO is all about the end user. It’s about refining your website and its content to attract visitors who will love, share, and hopefully convert into a customer. I think many companies...
View ArticleSEO Tip : Blogging For Inbound Links
SEO Tip # 12,324. Did you know….. Companies that have blogs and are actively blogging on their websites have 97% MORE inbound links then non-bloggers? When it comes to SEO, high quality inbound links...
View ArticleMining For SEO Gold.
Looking for some more solid ways to enhance your SEO program? Look no farther than your customers / clients. Google LOVES user generated content and can reward your SEO efforts with enhanced keyword...
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Keep Your Content Evergreen : SEO & Content Marketing Tips
Back in 2008, the folks at Nielson conducted a study and noted that “79 percent of searchers scanned Web pages and they only read 20-28 percent of the words on the page.” This means that your content...
View Article8 Tips For SEO Success Using Google+
8 Tips For SEO Success Using Google+ When Google+ first came out, I didn’t get it. I was a Facebook fanatic and became a deer in headlights, BUT, learning this stuff kind of comes with the job. I...
View Article3 Keys To Off Site SEO Success.
You’ve got your content all optimized, you’ve been blogging with conviction producing high quality content on your web site, you’ve tweaked out your website structure and optimized every bit of...
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More Than Words : SEO & Human Engagement
I spoke at a conference recently where I asked attendees what they thought an SEO guy looked like. I heard pocket protector, computer geek, nerd, etc.. There exists a huge misconception in the...
View ArticleBREAKING NEWS… SEO & Newsjacking.
Great SEO companies know the true benefit of staying relevant. They stay connected to the world, they read often, they are dialed in to breaking news, they simply pay attention and then react. It’s no...
View ArticleSeven Deadly SEO Sins To Avoid.
With many things in life there are temptations, forbidden fruit, sexy new objects, etc.. SEO is no different. Let’s face it, if you get amazing rankings, your business can be transformed. The...
View ArticleSEO & Building Relationships For Outreach.
Back in the old days of SEO, it was all about link building. The goal was to amass as many inbound links pointing to your website as you could and hope that Google noticed how popular your website was....
View ArticleSEO Tip #12,234 : Guest Blogging.
Want to reach more of your target market online? Consider Guest Blogging. Guest blogging can be a huge benefit to your SEO especially with Google’s new algorithm. Google is out there seeking...
View ArticleSEO & Content Posting Frequency.
As an SEO and content marketing expert, I’m often asked, “How Much Content Should I Be Posting?” While there is no magic answer to this question, like anything, moderation is key. If you are posting...
View ArticleGot Content?
Companies who create, optimize and promote their blogs are getting 55% more traffic and 70% more leads than those who don’t. - CaptainsOfIndustry.com If your business is not providing rich and relevant...
View Article1 Constant Rule For Business & SEO Alike.
If You Lie Down With Dogs, You Get Up With Fleas. In business, if you associate yourself with shady characters, you will eventually wake up one morning fully surrounded by shadiness and darkness. No...
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5 Amazing Google SEO Tools You Need To Be Using.
Google genuinely wants your website to succeed, so they have created some amazing tools that help you keep your finger on the pulse of your web site and it’s presence in the search engines. I thought...
View Article11 Ways To Spot An SEO Phony.
I gave a presentation to a fine group of bloggers at CFLBlogCon2012 (Now known as FLBlogCon) a few weeks back. It was my honor to present on the three pillars of SEO. In the beginning of the...
View Article3 Content Marketing Tips To Improve Your SEO
We all, from time to time, run dry on content ideas for our blogs, social media, forum posts, etc.. There have been countless days that have gone by when I’ve gone dry, where I can’t even think of...
View ArticleSEO: Shortcuts Are Never The Answer.
Call 10 SEO gurus and you’ll get 10 different tactics on how they propose to quickly launch your business to the front page of Google, Bing, Or Yahoo. As long as SEO companies exist to ‘game’ the...
View ArticleSEO Small Business Success Stories. Meet Mike.
Mike simply loves what he does. He is a true perfectionist, an artist, a scientist, a technician. Mike is a rodent removal expert. He loves animals, he loves wildlife. His mission on this planet is...
View Article5 Things You Can Do Tomorrow To Improve Your SEO
Tomorrow is the most important thing in life. Comes into us at midnight very clean. It’s perfect when it arrives and it puts itself in our hands. It hopes we’ve learned something from yesterday. - John...
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Spooky SEO.
There are a few things that really frighten me. Carnival people, spiders, rogue inbound nuclear missiles and phony SEO Gurus. As goblins and ghosts get ready to spook everyone on Halloween, be certain...
View ArticleGreat SEO Requires Planning.
He Who Fails To Plan, Plans To Fail. - Proverbs. One of our valued clients called me Friday afternoon and asked me to attend a marketing department meeting. I love being an extension of someone’s...
View Article4 Critical Content Tips To Enhance Your SEO
If your SEO firm is suggesting that you create content for your website to enhance your SEO efforts, PLEASE listen to them. But know this… Google is looking for quality content, NOT the sheer quantity...
View ArticleSEO Tips : Help Google Help You.
Contrary to what many SEO agencies preach, Google is not out to get you. The big bad search engine is not out to destroy your world, lower your sales, wreck you business, etc.. They simply want to...
View ArticleMaximizing Website Traffic Growth Opportunities | SEO Tips
Maximizing Website Traffic Growth Opportunities Many Orlando SEO professionals will create a strategy for a business and stick to it no matter what. The problem with that is that digital marketing is...
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